PUMA X JD SUEDE STAGE

PUMA / JD Sports
Art Direction
2021

 Overview

This project included the design of overlay graphics for the PUMA x JD Suede Stage, a live streamed concert featuring exclusive performances from some of the UK's top artists.

 Outcome

The virtual event was the ultimate collaboration between music and culture, to celebrate the iconic PUMA Suede. The simple but effective overlay designs allowed the audience to identify the performers as well as the universal hashtag to recognise the event globally.